Maria supports the creation of reports, white papers, partnership content, event materials and exhibition stand design with clear, credible B2B creative. Her work has also helped shape content for CX Outsourcers, turning complex industry, outsourcing and customer experience topics into polished assets that buyers, partners and stakeholders can quickly understand and trust.

Alongside her work with Ryan Strategic Advisory, Maria brings more than 10 years of experience creating design and content assets for B2B clients in SaaS, CX and related sectors through Traction Media. She specialises in transforming dense information into high-value communication tools, including flagship reports, infographics, executive summaries, presentations and branded partnership materials. Combining strong design judgement with a sharp understanding of B2B communication, she creates work that improves clarity, strengthens differentiation and supports commercial conversations.